橋迫 瑞穂

With the emergence of the “spiritual market,” contents that link pregnancy and childbirth with spirituality have attracted women’s attention. These contents seem to be in opposition to feminism in that they present a conservative view of the female body; however, they also have a high affinity with feminism in that they emphasize women’s physical nature. The reason for this is that feminism in Japan has developed an argument linking women’s embodiment and “nature,” and in this connection, feminism has been connected to spirituality. However, the positions within feminism are diverse, and while each position emphasizes the importance of connecting women’s physical entity with “nature,” differences can be found in various aspects, such as how “nature” is perceived and the nature of spirituality. It is reasonable to assume that this is reflected in the content of the “spiritual market.”